Overview
You will love B2B marketing and be passionate about what can be achieved through creative thinking and technology., being motivated by serious results for your clients. You’ll own day-to-day client relationships, grow accounts, and orchestrate integrated programmes that span brand, content, digital, and performance.
Client Details
A multi award winning, top brand, marketing and communications agency with studios in London and Leeds. They partner with B2B businesses to build brands, and deliver measurable growth through integrated creativity and performance.
Description
– Lead integrated B2B programmes across brand, content, digital, performance, and ABM.
– Map customer journeys and content strategies across the full B2B funnel (awareness, demand, lead
gen, nurture, pipeline, revenue)
– Shape briefs and run briefing sessions for creative, strategy, and content teams; ensure outputs are
on-brief, on-time, and on-budget
– Plan and manage performance marketing activity; define KPIs, track and optimise for outcomes
– Work with our paid media partner agency-briefing, QA’ing plans, monitoring performance, and
ensuring media and creative work together
– Build commercial proposals, price confidently, scope Statements of Work, and manage budgets,
margin, and forecast accuracy
– Report on results with clear narratives, insights, and next steps; present confidently to senior
stakeholders
– Develop account plans and identify upsell/cross-sell opportunities to drive account growth and client
value
– Create and curate content for social (e.g. LinkedIn) to support client and agency presence; contribute
to case studies and thought leadership
– Use AI tools to accelerate research/insights, content drafting, QA, data analysis, and workflow
efficiency-while maintaining quality standards
– Support new business with credentials, proposals, and pitches as needed
– Mentor Account Executives/Managers and help uplift delivery standards across the team
Profile
The successful candidate will have worked to Senior Account Manager level within a client services team of a marketing, integrated or communications agency. You’ll have a portfolio of successful projects that you have delivered for B2B clients., ideally tech based clients
Naturally this means;
– Proven track record building senior client relationships and growing accounts
– Deep understanding of the B2B funnel, demand and lead generation, and revenue impact
– Hands-on experience with performance marketing and interpreting metrics
– Experience working with paid media partners (briefing, QA, optimisation, reporting)
– Strong integrated mindset: able to connect brand, creative, content, PR, media, digital, and marketing
automation
– Confidence briefing creative teams and writers
– Customer journey and content mapping expertise across channels and stages
Job Offer
- Competitive salary
- Comprehensive benefits package
- Opportunity to work with a respected organisation in the media and agency sector.
- A collaborative and supportive work environment.
- Potential for career growth and professional development.
2 days per week in the London office.
This is an excellent opportunity for a skilled Senior Account Manager (B2B) to make a meaningful impact. If you are passionate about the media and agency industry, we encourage you to apply today.
